Australian-owned agency with 30 years' experience

PR, community engagement and creative services under one roof

Outcome-driven team with deep communication expertise

Strong international and local networks delivering great client value

Integrated Marketing Programs

Digital marketing is integrated into every communication and engagement strategy we develop to maximise audience reach and outcomes.

Social media strategy

Understanding your existing and potential social media audience to craft purposeful and integrated social media strategies across Facebook, Tiktok, Instagram, Twitter and LinkedIn.

Social media content

Creating social media content calendars and assets to increase online engagement, as well as moderation responses to manage communities.

Website design and copy

Designing a user-friendly website and SEO-rich content that generates traffic and engagement with your business and engaging with SEO specialists as required.

EDM and Newsletter design

Developing EDM templates and managing content across weekly/ monthly newsletters to your stakeholders.

Digital advertising

Conducting a cost-benefit analysis to ensure the investment will achieve the desired results, mapping out approach and timeline, and ensuring design aligns with brand or campaign.
We work with you to define your digital marketing needs and deliver services with real and measurable outcomes.

Digital complementing offline marketing activities

Primary’s range of experience and full-service offering means we can look at digital marketing strategy and tactics – either as related to campaigns or ongoing - as part of the bigger picture. Our aim is to ensure that we support you in crystallising your objectives and your goals (long and short term) first and then ensuring that measurement is defined so we can know how the strategy is working.
Are you ready to do great things?
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Our Services
Strategy
Strategy
Creative Strategy and Campaigns
Creative Strategy and Campaigns
Public Relations
Public Relations
Government Relations and Public Affairs
Government Relations and Public Affairs
Community and Stakeholder Engagement
Community and Stakeholder Engagement
Integrated Marketing Programs
Integrated Marketing Programs