We are
change
makers
Integrated PR, engagement, and creative agency, partnering with clients to make great things happen.
About Primary
Comms Group
At Primary Comms Group, we bring experts in strategic communication, creative design, and community engagement under one roof.
For over 30 years, we’ve remained proudly independent, driven by a team of passionate experts and senior consultancy owners who are directly involved in every client’s success. Our unique partner-owned structure ensures that creativity, strategic insight, and lasting relationships are at the heart of everything we do.
Our Services
Our three agencies—Primary Communication, Primary Create, and Primary Engage—work seamlessly as an integrated team or independently to deliver exceptional results.
Our Work
Clients
Team
Join our team of talented communicators, creators and innovators.
Awards
2024: Elaine Banoub Professional of the Year
2024: Hysata – Australia’s largest climate tech Series B round – BRONZE
(Corporate Reputation and Management Campaign)
2022: Football Australia Equaliser – GOLD
(Public Affairs and Advocacy Campaign Category)
2022:Football Australia Equaliser – SILVER
(Research and Data-Driven Campaign Category)
Primary is a registered consultancy with Communication and Public Relations Australia (CPRA) with several international affiliates including Code Red PR Network, the world’s only specialist global cyber security PR network.
